Pink vs. Brown : How Conservative Journalists Perceive Liberals and vice versa

Contemporary social cultural and ethical discourse both in Slovakia around the world is marked by depth of antagonism between conservatives progressive liberals, with disputes characterized mutual accusations bigotry prejudice, even extending to hatred. In such a climate, it would therefore be interesting examine how two sides ideological divide perceive other identify common internal reasons for patterns thought behavior which they attribute each other. This study investigates issue using classical attributive method on sample 543 newspaper opinion pieces (either editorials columns) from conservative liberal media sources Slovakia. The texts are identified, quantified compared based “inputs” (the cultural-ethical themes articles), “outputs” attitudes authors) but especially “attributes” themselves character traits attributed opposition). At same time, also analyses lexical-semantic aspect examined texts. author combines qualitative quantitative research methods order outline three general conclusions about liberal-conservative relationship broader Central Eastern European global context: 1. difference perceptions personal threats; 2. integral role Church Christianity dispute; 3. division roles older younger “brother”.