منابع مشابه
Generating Capital from Social Media
Starting from the notion of the organization as a capital-conversion system, the full article provides organizations with a structured approach for developing a social media strategy that can generate capital out of the apparent chaotic and unmanageable flood of unstructured individual opinions that arrive via social media. The approach links organizational strategy to capital-generation goals ...
متن کاملSocial media, community development and social capital
Initial growth in Internet use in the 1990s resulted in many digital pioneers viewing new information and communication technologies (ICTs) as a means to radically empower people through new global connections and extensive social capital. This has extended into an interest in exploring how ICTs can contribute to international development, and particularly in the field of ICT for development (I...
متن کاملDoes Social Capital in Social Media Equate to Revenue?
The primary audience for this case study is business students who are taking classes in e-commerce, Web 2.0, social media, online business, business strategy, and internet marketing. Due to the fact that many Americans today are having problems with employment and income, but still have time to spend on Facebook or other social media, it may be the right moment in internet marketing history to ...
متن کاملMoney and capital as competing media of exchange
We construct a model where capital competes with fiat money as a medium of exchange, and we establish conditions on fundamentals under which fiat money can be both valued and socially beneficial. When the socially efficient stock of capital is too low to provide the liquidity agents need, they overaccumulate productive assets to use as media of exchange. When this is the case, there exists a mo...
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ژورنال
عنوان ژورنال: Feminist Media Studies
سال: 2015
ISSN: 1468-0777,1471-5902
DOI: 10.1080/14680777.2015.1087415