MANAGERIAL PLANNING: HOW SCHEDULING INFLUENCES TV ADVERTISING EFFECTIVENESS
نویسندگان
چکیده
منابع مشابه
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ژورنال
عنوان ژورنال: EMC Review - Časopis za ekonomiju - APEIRON
سال: 2019
ISSN: 2232-9633,2232-8823
DOI: 10.7251/emc1802188g