MANAGEMENT OF ENTERPRISE COMPETITIVE ADVANTAGES

Competitive Advantages of Electronic Marketplaces

We question the strategic potential of EMPs to bring a competitive advantage to their users: their nature and the main differentiating factors that progressively appear over time. Based on three case studies in the retail, automotive and MRO (Maintenance, Repair and Order) industries, conducted from 2002-2007, we more thoroughly describe where buyers and suppliers perceive strategic advantages ...

Realizing competitive advantages through quality

This paper aims at increasing the understanding of the processes and dynamics of CI implementation. The paper presents findings from a longitudinal case study of how the organization is renewed by the embedding of quality-related managerial ideology. It approaches CI from the perspective of organizational renewal, and looks at implementation as a managerial ideological change process. The paper...

Marketing Research: Uncovering Competitive Advantages

SAS provides a variety of methods for analyzing marketing data including conjoint analysis, correspondence analysis, preference mapping, multidimensional preference analysis, and multidimensional scaling. These methods allow you to analyze purchasing decision trade-offs, display product positioning, and examine differences in customer preferences. They can help you gain insight into your produc...

presenting a model the effects of knowledge management enablers in order to gain competitive advantages smes

the most prominent factor in increasing complexity and vagueness in forecasting general development strategies and directions by managers and knowledge workers in organizations is the surge of human knowledge. so organizations are seeking to identify enablers, measure and provide context for knowledge management in order to deploy their timely the knowledge sources both in and outside their org...

Achieving Competitive Advantages of Advanced Manufacturing Technology