Looking Back to Look Forward

Abstract India is the second-largest book market in world for English-language content. Indian publishing, predominantly educational and 75 per cent English, growing at a compound annual growth rate. Tracing business’s 75-year journey, this article highlights key phases players that have shaped way industry looks today. Family businesses international publishers been an intrinsic part of local publishing scene from start. A large textbook general books sustain them as new continue to appear on scene. The book-publishing ecosystem has historically included bookselling, distribution, printing more recent times expanded edtech telecoms. COVID-19 experience enhanced need collaborations publishing. Although remains 90 print, its sustainability requires e-resources enhance, support, test learning these printed books. Finding suitable pricing models price-sensitive one challenges. Government policy plays role direction Tax, copyright, education policies can pave be research skilling hub youthful nation.