Key opinion leaders: independent experts or drug representatives in disguise?
نویسندگان
چکیده
منابع مشابه
Identifying Key Opinion Leaders Using Social Network Analysis
Identifying KOLs requires broad and up-to-date experience with these individuals, something pharma companies lack. In fact, most life science companies delegate this exercise to third parties. In turn, these providers make use of “tried-andtrue” methods of engaging KOLs, including literature database search and survey methods. In an age where consumers hold sway over purchase considerations and...
متن کاملIdentifying Key Opinion Leaders Using Social Network Analysis
Identifying KOLs requires broad and up-to-date experience with these individuals, something pharma companies lack. In fact, most life science companies delegate this exercise to third parties. In turn, these providers make use of “tried-andtrue” methods of engaging KOLs, including literature database search and survey methods. In an age where consumers hold sway over purchase considerations and...
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Opinion leaders play an important role in influencing people’s beliefs, actions and behaviors. Although a number of methods have been proposed for identifying influentials using secondary sources of information, the use of primary sources, such as surveys, is still favored in many domains. In this work we present a new surveying method which combines secondary data with partial knowledge from p...
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In this editions' 'Experts Opinion', the management of hy-potony and choroidal effusion following glaucoma filtration surgery is discussed. We are delighted to welcome Clinical Associate Professor Ivan Goldberg and Professor Franz Grehn and Paul Chew to the panel to provide opinion on this very challenging clinical situation.
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Individuals often refer to opinions of others when they make decisions in the real world. Our question is how the people's reference structure self-organizes when people try to provide correct answers by referring to more accurate agents. We constructed an adaptive network model, in which each node represents an agent and each directed link represents a reference. In every iteration round withi...
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ژورنال
عنوان ژورنال: BMJ
سال: 2008
ISSN: 0959-8138,1756-1833
DOI: 10.1136/bmj.39575.675787.651