Inverting the pyramid! Extent and quality of food advertised on Austrian television
نویسندگان
چکیده
منابع مشابه
Inverting the pyramid! Extent and quality of food advertised on Austrian television
BACKGROUND Research showed that food marketing for children frequently contradicts national dietary guidelines. Children, unlike adults, are not able to understand the persuasiveness of the advertisements with its short- and long-term effects on health, thus the common international tenor is to restrict food marketing. In the European Union, marketing restriction based on self-regulation have b...
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ISSUES ADDRESSED The aim of the present study was to describe food advertising and expenditure on Australian television, and to conduct an audit to assess what proportion of food and beverage television advertisements was consistent with dietary recommendations. METHODS Data were acquired from a national media monitoring company for advertisements broadcast in five major Australian cities fro...
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ژورنال
عنوان ژورنال: BMC Public Health
سال: 2015
ISSN: 1471-2458
DOI: 10.1186/s12889-015-2275-3