Information and Communication Technology Based Education Marketing Management

This study aimed to describe information and communication (ICT)-based education marketing management in MTs Ma’arif NU 1 Jatilawang Banyumas. employed qualitative approach by using interview, observation, documentation for the data collection. The collected were analyzed Miles Huberman model, consisted of reduction, presentation verification. results shows that Banyumas utilized technology (ICT), especially its marketing. In this study, was done George R. Terry’s theory function analysis which planning, organization, implementation, evaluation. ICT-based through planning management, organization implementation evaluation management. Keywords: Education, ICT, Management, Marketing.