INFLUENCE OF FASHION INDUSTRY ON APPAREL BUYING BEHAVIOR OF FASHION COLLEGE STUDENTS
نویسندگان
چکیده
منابع مشابه
An Investigation of Intimate Apparel Buying Behaviour among Fashion Conscious and Non-Fashion Conscious Chinese Hong Kong Female Consumers
The complex physical nature of the intimate apparel and the unique physiological make-up of each female wearer combine to suggest that consumer behaviour for intimate apparel will be different from that for other apparel. This study examines intimate apparel buying behaviour among fashion conscious and non-fashion conscious Chinese Hong Kong female consumers. The purpose of the study was to exa...
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ژورنال
عنوان ژورنال: Psychology and Education Journal
سال: 2021
ISSN: 0033-3077
DOI: 10.17762/pae.v58i1.2205