Incentive mechanism based on cooperative advertising for cost information sharing in a supply chain with competing retailers
نویسندگان
چکیده
منابع مشابه
Coordination of Information Sharing and Cooperative Advertising in a Decentralized Supply Chain with Competing Retailers Considering Free Riding Behavior
This paper studies a decentralized supply chain in which a manufacturer sells a common generic product through two traditional and online retailers under free riding market. We assume that the traditional retailer provides the value added services but the online retailer does not. Factors such as retail prices, local advertising of the retailers, global advertising of the manufacturer and servi...
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In this paper, an inventory model for deterioration items in a two-echelon supply chain including one retailer and one manufacturer is proposed by considering the stock and price dependent demand and capacity constraint for holding inventories. First, the model is presented as a leader-follower game in which the manufacturer announces wholesale prices. Second, the retailer decides for the order...
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a r t i c l e i n f o The paper studies a two-echelon supply chain comprising one manufacturer and two competing retailers with advertising cost dependent demand. The manufacturer acts as the Stackelberg leader who specifies wholesale price for each retailer. The two retailers compete with each other in advertising and they have different sales costs. The manufacturer uses one of the following ...
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ژورنال
عنوان ژورنال: Journal of Industrial Engineering International
سال: 2017
ISSN: 1735-5702,2251-712X
DOI: 10.1007/s40092-017-0225-7