How to implement marketing strategies using database approaches

How to implement Marketing 2.0 Successfully

The purpose of this research is to develop a model that would close the gap between marketing plans and strategies from one side and the advanced online collaboration applications platforms known as WEB 2.0 in order to implement marketing 2.0 smoothly without disrupting the working environment. We started by examining published articles related to marketing, Web 2.0, Customer Relationship Manag...

How to Implement P.B.L. in Traditional Medical Education

 SUMMARY Problem based learning as an innovation in education specially medical domain has been used since few decades and its positive effect in improving learning outcome bas been proved in several investigations. There are some obstacles that prevent shifting from traditional medical education, toward P.B.L. in medical school, so there has been several efforts managed by educationists searc...

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Using PVM to Implement a Parallel Database System 1 )

MIDAS (MunIch Parallel DAtabase System) is a parallel relational database system. It is well suited to serve as a platform for the exploration of various strategies in order to parallelize a rela-tional database system. This short paper depicts how the abstract architecture of MIDAS looks like. A detailed description shows the implementation of a MIDAS prototype on a network of UNIX workstation...

Using a Relational Database Management System to Implement XML-QL

We present an innovative method for implementing XML-QL using a relational database back-end and ad hoc query translation to SQL. Our system guarantees support for XML documents of any schema, or any combination of schemas. Furthermore, we ensure that any changes to the schema of XML source documents will not require a change to the underlying schema of the relational database. We have develope...