Hotel Industry Strategies for Entrepreneurship

Analyzing solid waste management practices for the hotel industry

The current study aims to analyze waste characteristics and management practices of the hotel industry in Hoi An, a tourism city in the center of Vietnam. Solid wastes from 120 hotels were sampled, the face-to-face interviews were conducted, and statistical methods were carried out to analyze the data. The results showed that the mean of waste generation rate of the hotels was 2.28 kg/guest/day...

Web Services in Hotel Industry

The hotel industry is in need of efficient, integrated, and economic supply chains and circulation processes. This paper introduces a project of integration of hotel management systems by web services technology. We discuss how web services will consent to the hotel industry by automating product distributions and providing better services to buyers, suppliers, and prospective partners. The pro...

Brand Equity in the Pakistani Hotel Industry

Brand equity is considered as the most important aspect of branding, which is a set of brands’ assets and liabilities, its symbol or name that subtracts from or adds the value provided by a product or service to a firm and customers. The current research endeavor was to identify the interrelationship of customer-based brand equity dimensions (brand awareness, brand loyalty, brand image, and ser...

Fundamentals of the Hotel & Catering Industry

How Public Funding and Firms’ Innovation Strategies Affect the Innovation of the Spanish Hotel Industry

This article examines the way in which the Spanish hotel industry has responded to government aid and to the use of new technological strategies in order to improve its ability to innovate. Using the Survey on Technological Innovation (Encuesta sobre innovación tecnológica, 2000), carried out by the Spanish National Institute of Statistics under the guidelines of Eurostat and the Oslo Manual, h...