HARUSKAH E-PAYMENT TRUST DITERAPKAN E-COMMERCE SEBAGAI FAKTOR KEPUASAN KONSUMEN?
نویسندگان
چکیده
منابع مشابه
Identification of factors influencing building initial trust in e-commerce
Nowadays, consumer trust is identified as one of the most important factors in electronic commerce (e-commerce) growth. This has led much research to investigate the role of trust in e-commerce and determine the factors which influence trust in this area. This paper explores factors which are engaged in building initial consumer trust in online shopping when a consumer wants to buy from a websi...
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Research has shown trust is key to the success of electronic commerce [8] [11] [41]. However, the question of how trust is obtained and sustained online has yet to be answered. What is it that makes an online store trustworthy to consumers? This paper discusses a new and unique observational study conducted to aid in understanding the role of trust in an online shopping experience. This paper r...
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ژورنال
عنوان ژورنال: E-Jurnal Manajemen Universitas Udayana
سال: 2020
ISSN: 2302-8912
DOI: 10.24843/ejmunud.2020.v09.i07.p13