Factors Contributing to Halal Food Fraud in Selangor
نویسندگان
چکیده
This paper attempted to explore the factors that contribute halal food fraud and possible methods address this problem. uses a qualitative research approach as well in-depth interviews with two enforcement officials from JAIS KPDNHEP. Based on interviews, researcher found key contributing are lack of knowledge marketing tool. After observing factors, researchers hypothesize solutions epidemic. The study will help improve industry by solving all problems. Keywords: Halal Industry, Food, Fraud, Selangor eISSN: 2398-4287© 2021. Authors. Published for AMER ABRA cE-Bs e-International Publishing House, Ltd., UK. is an open access article under CC BYNC-ND license (http://creativecommons.org/licenses/by-nc-nd/4.0/). Peer–review responsibility (Association Malaysian Environment-Behaviour Researchers), Behavioural Researchers Asians/Africans/Arabians) (Centre Studies), Faculty Architecture, Planning & Surveying, Universiti Teknologi MARA, Malaysia. DOI: https://doi.org/10.21834/ebpj.v6iSI6.3118
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ژورنال
عنوان ژورنال: Environment-behaviour proceedings journal
سال: 2021
ISSN: ['2398-4287']
DOI: https://doi.org/10.21834/ebpj.v6isi6.3118