Embodiment experience in some orientational metaphors in English and Vietnamese newspapers

The article aims to investigate the impact of embodiment theory by Lakoff & Johnson on some orientational metaphorical structures identified through examining official electronic newspapers in UK and Vietnam. Based data collected via use Metaphor Identification Procedure Kovecses, has made an illumination over operation determination embodied experiential principles human’s mind, which sets foundation for mankind’s conceptualization about world their interactive experience with surrounding environment. acquired explanations experience, proposed initial conclusions expressions include both universality peculiarity language culture a nation.