Destination management: Right or wrong measures
نویسندگان
چکیده
Planning studies are important for the competitiveness of destinations and their actions with principles sustainability. Kuşadası Didim, which have been among most mass tourism in Turkey since 1960, also long experienced common problems such as lack coordination, environmental infrastructural problems, a an integrated destination approach. Although series initiatives attempted to solve these problems—with good intentions—these ultimately failed achieve outcomes. The current study aims present faced management both destinations. Specifically, it explains whole process management, including attempt guide play mediating role stakeholders through participatory Therefore, revealing salient preparing action plans solution possible. research is based on qualitative data from key opinion leaders. collection took almost two years, one kick-off meeting, four workshops, five mini-meetings. In addition, seven in-depth interviews were carried out follow up cooperation, budget, qualified workforce, infrastructure, promotion identified, establishing coordination platform seems remain remote. despite all efforts, attempts at planning may be regarded example failure.
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ژورنال
عنوان ژورنال: Journal of global business insights
سال: 2021
ISSN: ['2640-6470', '2640-6489']
DOI: https://doi.org/10.5038/2640-6489.6.1.1137