Deploying a CRM system in practice — Understanding the user experience
نویسندگان
چکیده
منابع مشابه
The Contemporary Understanding of User Experience in Practice
User Experience (UX) has been a buzzword in agile literature in recent years. However, often UX remains as a vague concept and it may be hard to understand the very nature of it in the context of agile software development. This paper explores the multifaceted UX literature, emphasizes the multi-dimensional nature of the concept and organizes the current state-of-the-art knowledge. As a startin...
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ژورنال
عنوان ژورنال: Journal of Database Marketing & Customer Strategy Management
سال: 2007
ISSN: 1741-2447
DOI: 10.1057/palgrave.dbm.3250049