Customer Relationship Management (CRM) in Banking Sector in Albania
نویسندگان
چکیده
منابع مشابه
Customer Relationship Management (CRM) System
What is a Customer Relationship Management (CRM) system? Not only is there little agreement on what it really stands for, there is even less agreement on what constitutes a CRM system, how it should be used, the potential of profitability gain, the impact on customer loyalty, the costs involved, the personnel needed, and the training needed for the CRM personnel. CRM system characteristics are ...
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In today’s extremely competitive environment, companies are investigating new means of increasing profit by implementing so called Customer Relationship Management Systems (CRMs). But the needs to continually cut costs and focus on core competencies has led companies to focus on how to improve the supply chain and leverage their supply base. Many have shift from a vertical integration model to ...
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ژورنال
عنوان ژورنال: European Journal of Economics and Business Studies
سال: 2015
ISSN: 2411-4073,2411-9571
DOI: 10.26417/ejes.v2i1.p136-143