CREATIVE ECONOMY AS THE MAIN DIRECTION OF FORMING A SOCIALLY ORIENTED ECONOMY

The new economy is based on the sphere of services, which are created by intellectual creative work. Key factors in this knowledge, innovation, scientific achievements and technologies modern progressive post-industrial society. In way, work turns into leading driving force economy. purpose to determine key areas development As a result research, it was established that includes hundreds spheres activity. Among them, particular: television, fine arts, design, cinema, music, architecture, education, fashion, etc. This list can be continued endlessly, because human imagination has no limits. depends activity people innovativeness their works, not natural resources, such as land, water, subsoil. Thus, industry does cause damage environment caused industrial enterprises or agricultural production. It these sectors primarily deplete renewable non-renewable resources massively, also pollute environment. Ukraine, process investing industries still far from indicators developed countries implemented through separate programs stimulate people, mainly young earn, activating potential (Start-up Fund, Diya City, loans 5-7-9, etc). largest producer added value sector Ukraine IT sector, accounts for 25% total value. share technology exports accounted computer services – almost 37%. 2020, income 5 billion dollars, 2021 6.8 US dollars. Recently, closely intertwined with all our life. affects science, technical progress, determines attractiveness regions. processes formation economy, main resource information, assets personnel non-standard, ideas. direction increase quality capital. However, area requires appropriate capital investments. Creative develop best large cities, megacities, highly countries. Therefore, order catch up Germany Great Britain, needs investments area. provisions regarding systematization directions were further developed, volumes national substantiated.