Changing memory of food enjoyment to increase food liking, choice and intake

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Changing memory of food enjoyment to increase food liking, choice and intake.

Novel ways to increase liking and intake of food are needed to encourage acceptance of healthier food. How enjoyable we remember food to have been is likely to be a significant predictor of food choice. Two studies examined whether remembered enjoyment of eating a food can be increased and whether this makes individuals more likely to eat that food in the future. In Study One, a simple manipula...

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Food reinforcement, energy intake, and macronutrient choice.

BACKGROUND Food is a powerful reinforcer that motivates people to eat. The relative reinforcing value of food (RRV(food)) is associated with obesity and energy intake and interacts with impulsivity to predict energy intake. OBJECTIVE How RRV(food) is related to macronutrient choice in ad libitum eating tasks in humans has not been studied; however, animal research suggests that sugar or simpl...

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ژورنال

عنوان ژورنال: British Journal of Nutrition

سال: 2012

ISSN: 0007-1145,1475-2662

DOI: 10.1017/s0007114511007021