Business and Marketing Practices of U.S. Landscape Firms

langauge needs analysis of undergraduate business management and economics students

the aim of conducting this study was to investigate the foreign language learning needs of undergraduate economics students and business management students in faculties of social sciences of alzahra and azad naragh university. in the study, which was designed on the basis of a qualitative-quantitative basis using interviews and questionnaires, 146 female undergraduate business management as we...

Business Practices in Small Firms in Developing Countries

Management has a large effect on the productivity of medium and large firms. But does management matter in micro and small firms, where the majority of the labor force in developing countries works? We develop 26 questions that measure business practices in marketing, stockkeeping, record-keeping, and financial planning. These questions have been administered in surveys in Bangladesh, Chile, Gh...

Integrating Sustainability into Business Practices: Learning from Brazilian Firms

This paper proposes a conceptual model to facilitate incorporation of sustainability into business practices, learning from the context of companies operating in Latin America – more specifically, in Brazil – that excel in terms of sustainability initiatives. Five large companies recognized as leaders in sustainability practices were studied using the grounded theory method. The main result of ...

Small Firms Marketing:

BUSINESS GROWTH AND MARKETING MANAGEMENT PRACTICES AMONGST MANUFACTURING SMEs FROM AUSTRALIA’S BUSINESS LONGITUDINAL SURVEY

The principal objectives in this paper are to compare and contrast marketing management practices for a longitudinal sample of 871 small and medium-sized enterprises (SMEs) in the Australian manufacturing sector that have embarked upon different development pathways; and to examine possible connections between SME growth and the choice of marketing management practices. The results indicate tha...