Analysis of Oil Palm Marketing Efficiency in Tommo District, Mamuju, Indonesia
نویسندگان
چکیده
This study aims to determine the pattern of oil palm marketing channels, number costs and margins obtained by each agency, as well efficiency channels. The respondents were 34 information, consisting 30 farmers traders collecting FFB in Tommo District. Marketing is carried out using snowball sampling method. results this indicate that there are three channels formed. Namely: channel I, namely Farmers sell directly mills, II, sales through farmer groups then sold Channel III, selling collector highest I. incurred transportation Rp. 11.36/Kg FFB, labor 21.88/Kg retribution 7.71/Kg FFB. shows I an efficient channel. With a margin value 4.07 percent farmer's share 95.92 percent, production volume 32.78 tons or 24.45 percent. Farmer for price because their harvest factory.
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ژورنال
عنوان ژورنال: Golden Ratio Of Marketing And Applied Psychology Of Business
سال: 2021
ISSN: ['2776-6349']
DOI: https://doi.org/10.52970/grmapb.v1i1.55