A Construction Management Framework for Mass Customisation in Traditional Construction
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منابع مشابه
A Construction Management Framework for Mass Customisation in Traditional Construction
A Mass Customisation model is discussed as a competitive positioning strategy in the marketplace adding value to the customer’s end-use. It includes the user as part of the construction process responding to the customer’s demands and wishes. To the present day, almost all proposals for Mass Customisation have been focused on the design phase and single family houses. The reality is that the pr...
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ژورنال
عنوان ژورنال: Sustainability
سال: 2015
ISSN: 2071-1050
DOI: 10.3390/su7055182