نتایج جستجو برای: making styles. sproles and kendall’s model has identified eight different decision

تعداد نتایج: 17376879  

Journal: :مدیریت بازرگانی 0
شهریار محسنین کارشناس ارشد رشتۀ مدیریت اجرایی، دانشگاه تهران، ایران محمد رحیم اسفیدانی استادیار گروه مدیریت بازرگانی، دانشکدۀ مدیریت، دانشگاه تهران، ایران محسن کرمی کارشناس ارشد رشتۀ مدیریت دولتی، دانشگاه تهران، ایران احمد خواجه دهاقانی کارشناس ارشد رشتۀ مدیریت بازرگانی، دانشگاه تهران، ایران

each customer or consumer communicates with different markets with a specific decision-making style and these styles approximately remain constant over time. this research is done between tehran home appliance store customers with the aim of identifying the sproles and kendall’s model decision-making styles. sproles and kendall’s model has identified eight different decision-making styles, whic...

پایان نامه :وزارت علوم، تحقیقات و فناوری - دانشگاه تربیت مدرس - دانشکده فنی مهندسی 1388

the purpose of this study is identifying effective factors which make customers shop online in iran and investigating the importance of discovered factors in online customers’ decision. in the identifying phase, to discover the factors affecting online shopping behavior of customers in iran, the derived reference model summarizing antecedents of online shopping proposed by change et al. was us...

پایان نامه :وزارت علوم، تحقیقات و فناوری - دانشگاه تربیت مدرس - دانشکده مهندسی صنایع 1387

according to webster and wind (1972) and anderson et al (1987), “organizational buying is a complex process and involves many people from different functional areas, multiple goals and potentially conflicting decision criteria. moreover, the customers of today are also more knowledgeable and selective when making their purchasing decisions. since a key to organizational survival is the retentio...

پایان نامه :وزارت علوم، تحقیقات و فناوری - دانشگاه پیام نور - دانشگاه پیام نور استان تهران - دانشکده علوم اجتماعی و اقتصادی 1389

abstract nowadays, the science of decision making has been paid to more attention due to the complexity of the problems of suppliers selection. as known, one of the efficient tools in economic and human resources development is the extension of communication networks in developing countries. so, the proper selection of suppliers of tc equipments is of concern very much. in this study, a ...

پایان نامه :وزارت علوم، تحقیقات و فناوری - دانشگاه تحصیلات تکمیلی علوم پایه زنجان - دانشکده ریاضی 1393

in this thesis, a structured hierarchical methodology based on petri nets is used to introduce a task model for a soccer goalkeeper robot. in real or robot soccer, goalkeeper is an important element which has a key role and challenging features in the game. goalkeeper aims at defending goal from scoring goals by opponent team, actually to prevent the goal from the opponent player’s attacks. thi...

پایان نامه :دانشگاه آزاد اسلامی - دانشگاه آزاد اسلامی واحد تهران مرکزی - دانشکده مدیریت 1392

data envelopment analysis (dea) is a powerful tool for measuring relative efficiency of organizational units referred to as decision making units (dmus). in most cases dmus have network structures with internal linking activities. traditional dea models, however, consider dmus as black boxes with no regard to their linking activities and therefore do not provide decision makers with the reasons...

2012
Yi Ju Chen

The idea that different cultures present different consumer styles (Kotler 2011; De Mooij 2004; De Mooij, & Hofstede, 2011; Hofstede 1980; 1991; Sproles & Kendall 1986) has practical implications for multinational corporations. Gender-based consumer decision-making styles (issues people consider in making purchases) within and across U.S. and Taiwan populations were analyzed using Sproles and K...

پایان نامه :وزارت علوم، تحقیقات و فناوری - دانشگاه تبریز 1382

‏‎despite the different criticisms on contrastive analysis it has been proved that the results of it(when processed) can be useful in a tefl environment, specially at the level of phonology.this study is an attempt to compare and contrast the sound systems of kurdish and english for pedagogical aims.the consonants,vowels,stress and intonation of the two languages are described by the same model...

پایان نامه :وزارت علوم، تحقیقات و فناوری - دانشگاه تبریز 1381

deposite the different criticisms on contrastive analysis it has been proved that the results of it(when processed)can be usuful in a tefl environment,specially at the level of phonology.this study is an attempt to compare and contrast the sound systems of kurdish and english for pedagogical aims. the consonants,vowels,stress and intonation of the twolanguages are described by the same model-ta...

پایان نامه :وزارت علوم، تحقیقات و فناوری - دانشگاه یزد 1388

this study considers the level of increase in customer satisfaction by supplying the variant customer requirements with respect to organizational restrictions. in this regard, anp, qfd and bgp techniques are used in a fuzzy set and a model is proposed in order to help the organization optimize the multi-objective decision-making process. the prioritization of technical attributes is the result ...

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