نتایج جستجو برای: electronic Customer Relationship Management

تعداد نتایج: 1592384  

Journal: :مدیریت فناوری اطلاعات 0
طاهر روشندل اربطانی استادیار دانشکده مدیریت دانشگاه تهران، ایران عطا غفاری استادیار دانشکده ادبیات و علوم انسانی دانشگاه محقق اردبیلی، اردبیل، ایران حبیب ابراهیم پور استادیار دانشکده ادبیات و علوم انسانی دانشگاه محقق اردبیلی، اردبیل، ایران

electronic government is a new concept that governments according to level of development implement in different ways. utilizing informational systems in business sections has created potential context for developing electronic government. customer relationship ‎management (crm) is an important system in management that helps to develop electronic government and promote citizenship-based in org...

Journal: :iranian journal of management studies 2011
ahmad jafarnejad caro look asif monshi

customer is felt more and more. today organizations can't make it faraway without giving attention to their customer's needs. for this purpose organizations try out many concepts which can help them be leader in managing their customers. one such concept is the customer relationship management (crm). crm has come a long way since its inception in business circles and its major change is felt in...

Journal: :مدیریت شهری 0
adel azar mohammad haghighi damoon shakerami

widespread usage of web technology provides an opportunity for business in order to use internet as the tool for management of electronic relationship with costumers. organizations that undertake expense of investment in this field, one of their primary purposes is improvement of satisfaction of costumers. for this reason, in most of organizations which use the system of electronic relationship...

2009
Ronald Batenburg Ioanna D. Constantiou

The present study explores the relationship between the e-business maturity and the perceived benefits from (Information and Communication Technologies) ICT at the firm level. We aim to debunk this relationship in terms of its strength and stability, and to explore the conditions which may influence it. Taking an economic approach, we hypothesise that the relation between e-business maturity an...

Journal: :JECO 2007
Hong-Mei Chen Qimei Chen Rick Kazman

Electronic Customer Relationship Management (ECRM) systems focus on a website as the interaction channel for creating a one-to-one relationship with customers via various “touch” options. The intention of such technologies is to affectively and cognitively impact on online customers’ intention to return to the website. To capture the influence of eCRM systems, we define a construct, Perceived T...

Journal: :IJEBM 2009
Ming-Hsien Yang I-Ju Lin Ji-Tsung Ben Wu

Customer Relationship Management (CRM) is one important application for e-business. Two important factors influencing CRM performance are: customer profiles and customer participation. The result of this experimental study demonstrates that the use of customer profiles improves the customers’ perception of the quality of goods and increases the effectiveness of Customer Relationship Management ...

Journal: :IJEBM 2008
Jari Salo

It is already widely known fact that e-business has been adopted across industries to better manage internal business processes as well as interfacing activities. Different types of e-business systems including E-CRM, E-SCM, ERP1/2 among others are used to manage above mentioned processes. Both in the academic and the business worlds e-business has received undivided attention for over decade n...

2001
Gloria Chan Vatcharaporn Esichaikul

Currently, Business-to-Consumer Electronic Commerce, Business-to-Business Electronic Commerce and Electronic Business are widely adopted as new strategies to gain more business advantages over the competitors. Nevertheless, the success in deploying such electronic business applications does not rely only on business contribution but involves many business factors as well. The purposes of the st...

Journal: :IBM Systems Journal 2001
Liam Fahey Rajendra Srivastava Joyce Shems Sharon David E. Smith

The new business landscape ushered in by ebusiness has revolutionized business operations but, to date, has not integrated well with internal knowledge management initiatives. Through the development of e-business focused knowledge, organizations can accomplish three critical tasks: (1) evaluate what type of work organizations are doing in the e-business environment (know-what); (2) understand ...

2001
Dawn N. Jutla James Craig Peter Bodorik

In the “now” economy, knowledge, trust, technology, and the relationships among stakeholders are the keys to success. Although for almost eighty years, strategy literature stated that these concepts are important, we were not in a position to effectively leverage and/or effectively execute knowledge and relationship management in real time until the turn of the twenty first century. Many compan...

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