this study considers the level of increase in customer satisfaction by supplying the variant customer requirements with respect to organizational restrictions. in this regard, anp, qfd and bgp techniques are used in a fuzzy set and a model is proposed in order to help the organization optimize the multi-objective decision-making process. the prioritization of technical attributes is the result ...

the purpose of this study is identifying effective factors which make customers shop online in iran and investigating the importance of discovered factors in online customers’ decision. in the identifying phase, to discover the factors affecting online shopping behavior of customers in iran, the derived reference model summarizing antecedents of online shopping proposed by change et al. was us...

data envelopment analysis (dea) is a powerful tool for measuring relative efficiency of organizational units referred to as decision making units (dmus). in most cases dmus have network structures with internal linking activities. traditional dea models, however, consider dmus as black boxes with no regard to their linking activities and therefore do not provide decision makers with the reasons...

رویکرد این پژوهش ترکیبی از مراحل مختلف فرایند انتقال تکنولوژی است، که با تمرکز بیشتر در مراحل انتخاب روش انتقال و بومی سازی و جذب یک تکنولوژی، یک مسیر مناسب را با هدف ارتقا سطح فنی جهت جذب تکنولوژی وارداتی پیشنهاد می دهد. با توجه به نوع مساله پیش رو در این پژوهش که نوعی تصمیم گیری چند معیاره می باشد، برای تجزیه و تحلیل نتایج حاصل از مصاحبه با متخصصین و پرسشنامه های تکمیل شده و به دلیل ارتباط تع...