the increasing reliance on information gathered from the web and other internet technologies raise the issue of trust. through the development of semantic web, one major difficulty is that, by its very nature, the semantic web is a large, uncensored system to which anyone may contribute. this raises the question of how much credence to give each resource. each user knows the trustworthiness of ...

customers extend robust trust to a business when they believe the business puts their interests first. good experience of banking services and recommendations of other customers can increase trust. loyalty and word of mouth (wom) is accepted as key factors successes of marketing. this paper seeks to discover the affecting factors on positive word of mouth and loyalty based on trust enhancement ...

the purpose of the present study is to investigate effective factors in making people willing to repurchase sports match tickets online with the approach of extending technology acceptance model. this research is considered applied regarding its purpose, descriptive- survey regarding its method, and is based on structural equation model (sem). the participants are iran's national volleybal...

this study adopted a survey research strategy to examine the impact of servant leadership and its dimensions on team effectiveness and trust in teams. the servant leadership, a new model of leadership, in recent years has been an area of interest to researchers and administrative staff. furthermore, institutions of higher education in the third millennium, need to maintain and increase the reli...

trust is one of the most important factors for the development of electronic banking. the purpose of this study is to determine effective factors on trust in e-banking in the form of a conceptual model. due to the rapid growth of electronic banking in the country, identify factors affecting trust in e-banking is very important. population of this study is customers of bank melli in urmia. we us...

the current research tries to offer a conceptual model in order to create trust among people for choosing virtual universities. to this end, the conceptual model of research has been designed with nine factors. the relationship among factors tested by using statistical methods such as factor analysis and path analysis. in the end, five components were established from among the affecting factor...