“Awesome” is one of the most highly desirable experiences for tourists. This study investigates how tourists’ awe emotion is induced when tourists visit sacred mountains and how the awe experience influences their satisfaction. A survey is administrated at a famous sacred mountain in China—Mount Emei. Results reveal that the awe experience is more elicited by the perceived vastness of natural e...

In these days, understanding tourists’ spatio-temporal movement behaviour is becoming more and more important factor for success of tourist marketing. This paper uses a general purpose data mining tool to identify tourist spatiotemporal movement patterns and across patterns between tourist profiles and their spatio-temporal movement patterns. Major temporal movement sequences and spatial moveme...

This study identified important questionable behaviors conducted by tour group leaders, tour guides, travel agency reception personnel, and other tourists in group package tours and investigated how tourists perceive those questionable behaviors. Data for this study were obtained from tourists who had taken part in a Taiwanese group package tour in the recent year. Results of the study show tha...

A study on the public's perceptions and conceptions of global environmental changes (GECs) is relevant to guide future educational strategies and management actions. The present study aimed to: (1) evaluate coastal tourists' conceptions and perceptions of GECs; (2) correlate the conceptions presented by tourists about GECs and their self-declared knowledge; (3) evaluate how these tourists perce...

Tourism, being volatile and situation-specific, is responsive to climate change. A crosssection analysis is conducted on destinations of OECD tourists and a factor and regression analysis on holiday activities of Dutch tourists, to find optimal temperatures at travel destination for different tourists and different tourist activities. Globally, OECD tourists prefer a temperature of 21 ◦C (avera...

Th is study provides a timely update of some empirical fi ndings of ecotourism experience in relation to Chinese tourists’ post-trip behaviors. Based on a qualitative research approach through in-depth interview with 28 Chinese domestic tourists, the authors show that Chinese tourists explicitly or implicitly have adapted environmentally friendly lifestyles after their ecotourism travel, althou...

This research aims to examine tourists’ perception of the sustainable tourism development of the Tianzhu Mountain in Anhui Province, China. It reviews tourists’ opinions on three sustainability aspects of tourism (economic, environmental and socio-cultural aspects) and assess differences among tourist demographics. The research used non-random convenient sampling. 384 questionnaires were distri...

To encourage the sustainability of rural tourism and to achieve success in the tourist industry, an understanding of the factors by which tourists are motivated to visit rural areas is required. This study aims to measure factors affecting rural tourists’ satisfaction in relation to different aspects of a destination and to increase the likelihood of revisitation and recommendation. This study ...