SWOT analysis is a strategic planning method used to evaluate the Strengths, Weaknesses/Limitations, Opportunities, and Threats involved in a project or in a business venture. It involves specifying the objective of the business venture or project and identifying the internal and external factors that are favorable and unfavorable to achieve that objective. Turkish electronics industry is conti...

SWOT analysis (Strength, Weakness, Opportunity, and Threat) has been in use since the 1960s as a tool to assist strategic planning in various types of enterprises including those in the construction industry. Whilst still widely used, the approach has called for improvements to make it more helpful in strategic management. The project described in this paper aimed to study whether the process t...

PURPOSE To present the results of a strengths, weaknesses, opportunities and threats (SWOT) analysis used as part of a process aimed at reorganising services provided within a pediatric rehabilitation programme (PRP) in Quebec, Canada and to report the perceptions of the planning committee members regarding the usefulness of the SWOT in this process. METHOD Thirty-six service providers workin...

This study proposes a newly structured Quantified SWOT Analytical Method for strategy development and evaluation to provide operational achievement. In the proposed methodology, while SWOT analysis supports the decision situation by structuring the decision hierarchy, Analytic Hierarchy Process (AHP) measures the relative importance of the SWOT factors in this hierarchy. Using the quantitativel...

SWOT analysis is an established method for assisting the formulation of strategy. An application to strategy formulation and its incorporation into the strategic development process at the University of Warwick is described. The application links SWOT analysis to resource-based planning, illustrates it as an iterative rather than a linear process and embeds it within the overall planning proces...

swot analysis is used extensively as an assessment and planning method, particularly in tourism planning. however, there are little documentations on application of swot analysis in ecotourism. an assessment on systematic use of swot analysis was carried out in the present study to highlight the applicability of the swot technique in detailed investigations. in this study, based on field survey...

The marketing management includes analysis of market opportunities, selection of target markets, planning, developing and implementing of marketing strategies, monitoring and result control. The object of the present study was to analyse the marketing approaches applied for non-steroidal anti-inflammatory drugs (NSAIDs) in Bulgaria. The performed SWOT(planning method used to evaluate the streng...

The purpose of this study is to analyze the perceptions of students and faculty members regarding educational use of communication technologies in two different countries with different cultures. Communications technologies examined in this article include various online interaction tools with strategic planning centers on SWOT (Strengths, Weaknesses, Opportunities and Threats) analysis. A comp...

one of the new areas in the field of studying the country's development planning is border regions. although from past to present different aspects of the problems related to these regions have been studied, but spatial planning of border regions not only its position has not been clarified in the planning system of the country's development but also its dimensions and characteristics...