This study investigates the role of demographics, specifically gender, on susceptibility to three social influence types for certain products. Data were collected in two stages from business students at a large university. Analyses were performed at the construct and product levels. At the construct level, marital status and living situation were found to be the significant demographics for bot...

This study examines some of the important organizational consequences of the fashion phenomenon in information technology. An IT fashion is an information technology transitorily collectively believed as new, efficient, and at the forefront of practice. Using data collected from published discourse and annual corporate IT budgets, I have found that companies associated with IT fashions did not ...

We extend the logical model of agency known as the KGP model, to support agents with normative concepts, based on the roles an agent plays and the obligations and prohibitions that result from playing these roles. The proposed framework illustrates how the resulting normative concepts, including the roles, can evolve dynamically during the lifetime of the agent. Furthermore, we illustrate how t...

Many multichannel retailers are now offering customers the option to place their orders online and then pick them up from the retailers’ physical stores. As a relatively new type of multichannel retail service, the factors that influence consumers to use “online order/in-store pickup” (OOIP) remains largely unknown. This study uses the Behavioral Reasoning Theory to examine the factors that inf...

Purpose: This paper seeks to answer two research questions which are " What are key factors which influence Chinese to adopt mobile technology? " and " Do these key factors differ from factors which are identified from Western context? " Design/methodology: The findings from a pilot study with 45 in-depth interviews are used to develop questionnaires and test across 800 residents from the three...

Even though the interaction of intrinsic motivation and concerns for social approval has important implications both for crowding out of intrinsic motivation through incentives and for producer choices, little is known about this interaction empirically. We present a laboratory experiment that provides evidence of a relevant interaction effect in the context of ethical consumption. We elicit a ...

Caste based endogamy is one of the main characteristics of traditional caste system practiced in rural Pakistan. Members of different quoms do not inter-marry or at least do not prefer to marry out of their quom. While social acceptance for inter quom marriages among different landowning quoms is increasing in Punjabi villages, inter marriages between landowning quoms and service providing quom...

It has been established that normative social influence can be used effectively in persuasive technology. However, it is unknown whether the application of more social pressure makes it more effective. To test this hypothesis, a quantitative experiment was conducted on the online social network Facebook. Although evidence to support the hypothesis was found, it cannot be concluded from this exp...