purpose: the aim and objective of this report is to identify the benefits of interactive communication channels and to advice the fmcg business on how these new methods are better than the conventional methods. design/ methodology/approach:  in this research article facts about advertisement and its effectiveness were collected from different surveys conducted by various agencies. mainly second...

Purpose: The aim and objective of this report is to identify the benefits of interactive communication channels and to advice the FMCG business on how these new methods are better than the conventional methods. Design/ Methodology/Approach:  In this research article facts about advertisement and its effectiveness were collected from different surveys conducted by various agencies. Mainly second...

We consider interactive communication performed over two simple types of noisy channels: binary error channels with noiseless feedback and binary erasure channels. In both cases, the noise model is adversarial. Assuming at most εfraction of the bits can be corrupted, we show coding schemes that simulate any alternating interactive protocol with rate 1 − Θ(H(ε)). All our simulations are simple, ...

a research can also reveal the cooperative effectiveness of agencies such as evaluation will lead to discover the weakness and strengths for further improvement of this program. the present study was designed in 2009 especially to see the effectiveness of the working of agricultural extension staff as perceived by farmers in district okara-pakistan. the data were collected with the help of a sp...

this study compared the use of interpersonal and mass media channels of communication among rural farmers in kogi state, nigeria. the specific objectives were to describe the socio economic characteristics of the farmers, determine the influence of socioeconomic characteristics on the usage of interpersonal and media channels, ascertain farmers’ level of awareness of interpersonal and media cha...

in this paper, we propose a unified and interactive mobile learning (M-Learning) model to help with expanding and spreading education in the Arab Homeland countries. The model utilizes a new competitive spot beam satellite communication technology, which enables efficient channel allocation, where communication channels can be allocated to specific and precise areas. The proposed model is refer...

In this paper, we propose a unified and interactive mobile learning (M-Learning) model to help with expanding and spreading education in the Arab Homeland countries. The model utilizes a new competitive spot beam satellite communication technology, which enables efficient channel allocation, where communication channels can be allocated to specific and precise areas. The proposed model is refer...

The cost efficiency and diversity of digital channels facilitate marketers’ frequent and interactive communication with their customers. Digital channels like the Internet, email, mobile phones and digital television offer new prospects to cultivate customer relationships. However, there are a few models explaining how digital marketing communication (DMC) works from a relationship marketing pe...

There is a large body of work on using noisy communication channels for realizing different cryptographic tasks. In particular, it is known that secure message transmission can be achieved unconditionally using only one-way communication from the sender to the receiver. In contrast, known solutions for more general secure computation tasks inherently require interaction, even when the entire in...