نتایج جستجو برای: Inbound marketing
تعداد نتایج: 53216 فیلتر نتایج به سال:
This paper examines the structure of the Korean package tour industry in Australia. Because of the demand by Korean consumers for cheap package tours, Korean tour wholesalers have lowered the wholesale package price to travel retailers to maintain market share. Rather than suffering a fall in profit from lower receipts, the Korean wholesale sector has forced the Inbound Tour Operator sector in ...
This study investigates the effects of scientists’ inbound mobility on the research performance of incumbent scientists in an academic setting. The theoretical framework integrates insights from learning theory and social comparison theory to suggest two main mechanisms behind these effects, localized learning and social comparison. The authors propose several hypotheses about the conditions th...
In practice, in many call centers customers often perform redials (i.e., reattempt after an abandonment) and reconnects (i.e., reattempt after an answered call). In the literature, call center models usually do not cover these features, while real data analysis and simulation results show ignoring them inevitably leads to inaccurate estimation of the total inbound volume. Therefore, in this pap...
The travel and tourism sector has been a major contributor to the Hong Kong economy over the past decades. Both inbound and outbound tourism has had a steady growth in travelers. A local newspaper reported that Hong Kong residents are expected to travel aboard at least six times every two years. Drawing upon an expectation, motivation, and attitude (EMA) model, this study examined the correlati...
This study uses the first translated version of an established and validated instrument to assess the impacts of an interpretive tour experience on Chinese visitors to a heritage tourism attraction in Australia. The study makes a significant methodological contribution by way of testing the reliability of this instrument in a Chinese cultural context. In addition to its methodological contribut...
This paper examines the travel behavior of the Chinese and Korean tourism market following the Japan Earthquake in a bid to identify travelers who are likely to be most and least resilient in the event of a significant disaster. The post disaster travel behavior of travelers from these two countries is analyzed to reveal the circumstances under which travelers would go to Japan despite the eart...
In response to increasing demands of incorporating sustainability concerns into a firm's supply chain management, firms should take actions that exceed their boundaries. As a consequence, firms have recognized the importance of adopting green practices and reducing a combination of different types of indicators, namely operational (e.g. product output, availability, costs), and environmental (e...
in an inbound hub network: case study in South Africa Honora Smith*, Daniel Cakebread, Maria Battarra, Ben Shelbourne, Naseem Cassim and Lindi Coetzee Mathematical Sciences, University of Southampton, Highfield, Southampton SO17 1BJ, UK; School of Management, University of Bath, Bath BA2 7AY, UK; National Health Laboratory Service, Johannesburg, South Africa; and Department of Molecular Medicin...
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