Categories are not invariant. This paper attempts to explore the dynamic nature of semantic category, in particular, that of fashion language, based on the cognitive theory of Dawkins’ memetics, a new theory of cultural evolution. Semantic attributes of linguistic memes decrease or proliferate in replication and spreading, which involves a dynamic development of semantic category. More specific...

The research is conducted in the critical eco-linguistics domain, an umbrella term for diverse academic inquiries and empirical evidence. aim of article analysis English words lexical structures used to verbalize two major aspects sustainable fashion as a new movement world vision – ethical conscious with focus on animals thrifting. Sustainable has number dimensions categorized conscious, green...

in teaching a foreign language (fl), some cultural specificities (defined under the rubric of ‘little-c culture’) may totally conflict with the cultural norms of the learners’ first language (l1). to prevent such imminent problems, this paper recommended that the fl syllabus be designed in a way so as to equip learners with an intimate knowledge of the target language culture, and that language...

In teaching a foreign language (FL), some cultural specificities (defined under the rubric of ‘little-c culture’) may totally conflict with the cultural norms of the learners’ first language (L1). To prevent such imminent problems, this paper recommended that the FL syllabus be designed in a way so as to equip learners with an intimate knowledge of the target language culture, and that la...

The socio-psycho-linguistic phenomenon of fashion draws considerable linguists’ attention: one can trace the methodological foundations this study being dynamically developed, formation a corresponding metalanguage, as well research aspects and domains, which makes it possible to justify emergence "fashion linguistics" new linguistic direction. One tasks is trendy metaphors in media style most ...

This thesis entitled, “Popular culture and Cultural Diversity using Developmental Method of Intercultural Sensitivity” sought to answer the following questions: What is extent students popular in terms fashion, food, language, music, social media? 2. level undertaking cultural diversity Ethnocentric stage as denial, defense minimization? Ethnorelative acceptance, adaptation integration? 3. Is t...