Euphemism is a communicative strategy used to frame a polite or less offensive language and to save people’s public face in communication. This study investigated the euphemistic strategies used by Persian speakers in situations associated with death and lying. Warren’s model of euphemism was drawn on as the analytic model guiding the study. To conduct the study, 60 male and female university s...

Abstract This study aims to explore the use of euphemistic strategies by Algerians and Americans when dealing with three unpleasant topics: death, lying, disease. It also examines effect degree formality on strategies. To achieve this objective, a discourse completion task (DCT) was distributed 21 Americans. The data were analysed using SPSS. analysis revealed that there are some differences si...

This study investigates and compares the conceptualization of death euphemism in English and Arabic as embodied in various euphemistic metaphors using the Conceptual Metaphor Theory initiated by Lakoff and Johnson (1980, 2003). It has been found, based on 442 euphemistic expressions in both languages (192 from Arabic, and 250 from English) that both languages use 10 strikingly similar complex c...

This study was designed to assess athletes’ use of moral disengagement in competitive sport. We conducted semistructured interviews with 24 elite male and female athletes in basketball and taekwondo. Participants described transgressive behaviors in competitive situations and reasons for adopting such behaviors. Content analyses revealed that the eight moral disengagement mechanisms identified ...

Abstract Although euphemism has been studied in many Arabic dialects, it not yet received due attention Iraqi (IA). This study investigates the use of euphemistic strategies by IA speakers and effect gender degree formality on these strategies. In order to achieve objectives, a discourse completion test (DCT) was developed distributed 160 (80 males 80 females) university students. The data were...

GQM+Strategies is an approach that aligns the business goals at each level of an organization to strategies to achieve overall business goals and assesses the achievement of such goals. Strategies are extracted from business goals based on rationales (contexts and assumptions). Using the proposed approach, which refines the GQM+Strategies model by extracting rationales based on the analysis of ...

This study qualitatively describes euphemistic expressions in English and Kurdish to analyze the most common types of euphemism related body excrement, death sickness, sexual topics, religion, other relevant subjects, identify similarities differences between this respect. In social contexts, humans need use a range appropriate convey their ideas thoughts properly; therefore, euphemisms are use...

To achieve overall business goals, GQM+Strategies® is an approach that aligns the business goals at each level of an organization to strategies and assesses the achievement of goals. Strategies derived from business goals are based on rationales (context factors and assumptions). Because extracting all rationales is an important process in the GQM+Strategies approach, we propose Context-Assumpt...