this fact that marketing can encourage farmers to produce and their products better introduce to compete in the sell market and with market-friendly products to know better is important. the farmer who is not familiar with the importance of marketing and its technology will not be able to succeed in selling their product and may sell your product at a cheaper price and will be deprived of inter...

This study firstly introduces the research status quo to protect the agricultural products quality safety. Secondly, the game model is established to ensure the agricultural products quality safety, respectively, analyzed from the horizontal relations and the vertical relationships in the supply chain of agricultural products. Finally, on the basis of the analysis model, measures to protect the...

This study aim is to provide a feasible and effective way for the government supervision, agricultural enterprises and consumers to obtain traceability information. This study researches traceability of agricultural products. Through the analysis of the participators, the influence of the agricultural products circulation pattern of supply chain, traceability security system and tracing process...

Nowadays the low quality of agricultural products has resulted in some accidents in China. People are waiting for the arrival of the safe and high quality agricultural products than before. This paper takes the agricultural products’ safety as an example to analyze the RFID application. Firstly, this paper describes the characteristics of logistics activities about the agricultural products. Th...

The circulation of agricultural products is more complex and uncertainty than that of industrial products. The distribution channels of agricultural products are quite unique. The agricultural products logistics directly affect the efficiency of china’s economy since agriculture is still main part of the economy. At the same time, with the development of information technology, e-business has a...

Xinjiang is located on the northwest border of China, which is an important agricultural production and export base. In order to establish integrated management of agricultural products and service information system, China put forward the "Golden Agriculture Project" program in 1994, whose construction development is still insufficient because of the backward informatization level in Xinjiang....

China is a large agricultural country, yet the development environment of E-business in China is not mature. E-Commerce of agricultural products is a revolutionary change of traditional agricultural economy. This paper focuses on agricultural products’ electronic commerce in China. Firstly, the paper describes the current situation of electronic commerce. Afterwards, the paper uses Fuzzy Analyt...

development of a suitable method for color sorting of agricultural products such as: tomato, apple and orange, based on surface reflection and image formation was the goal of this research. a suitable scheme of color differentiation using an optic head and electrical processing circuitry for separating red from green and other colors is presented. a photo-conductive transducer, electrical resis...

Rapid development of modern e-commerce technology has greatly improved the efficiency of China’s agricultural product supply chain operation , and the traditional e-commerce of agricultural products mode and path have been far from enough to solve new problems that modern economic development brought in China. This paper synthesizes the domestic and foreign development status of e-commerce of a...