Female waist-to-hip ratio (WHR) has generally been an important general predictor of ratings of physical attractiveness and related characteristics. Individual differences in ratings do exist, however, and may be related to differences in the reproductive tactics of the male raters such as pursuit of short-term or long-term relationships and adjustments based on perceptions of one's own quality...

a r t i c l e i n f o Faces capture cognitive resources, and more attractive faces capture more resources. But to be of adaptive value this proportionality should be modulated by properties of the perceiver, including their own level of attractiveness. Here we investigated the allocation of central processing resources for perceivers at different levels of mating market value (high, low) in res...

The authors tested schematic information processing as a function of attractiveness stereotyping in two studies. An adult experimenter read children (ages 3 to 7 years) eight different stories in which a child narrator encountered two characters who varied in level of attractiveness and displayed positive or negative traits that were either consistent or inconsistent with the “beauty is good” s...

Growing effort is being made to understand how different attractive physical traits co-vary within individuals, partly because this might indicate an underlying index of genetic quality. In humans, attention has focused on potential markers of quality such as facial attractiveness, axillary odor quality, the second-to-fourth digit (2D:4D) ratio and body mass index (BMI). Here we extend this app...

Sex differences have been found in mate preferences across several decades. Especially for long-term partners, men tend to value physical attractiveness and women tend to value social status. However, the sexes both value various other traits even more highly. Such findings thus diminish the importance of the sex differences and challenge the theoretical importance that evolutionary psychologis...

People were given highly constrained low budgets of mate dollars to allocate across various characteristics pertaining to their ideal partners and to their ideal selves for longand short-term mating. First, results replicated findings from Li et al. (2002) and Li & Kenrick (2006). For ideal long-term mates, men prioritized physical attractiveness and women prioritized social status. For ideal s...

Using celebrities to support brands and business e-commerce is a new strategy in Indonesia. Therefore, it very important know the factors that influence consumer attitudes. This study aims explore relationship between celebrity physical attractiveness, credibility, word of mouse. research was conducted on social media users who use buy somethinc products. The sample this products because Tasya ...

This study examined women’s and men’s preferences for humor production and humor receptivity in long-term and short-term relationships, and how these factors interact with physical attractiveness to influence desirability. Undergraduates viewed photographs of the opposite sex individuals who were high or low in physical attractiveness, along with vignettes varying in humor production and recept...

.........................................................................................iii TABLE OF CONTENTS...........................................................................iv LIST OF TABLES...................................................................................vi CHAPTER 1: INTRODUCTION AND LITERATURE REVIEW...........................1 Attractiveness Stereotypes............