Over human evolutionary history, upper-body strength has been a major component of fighting ability. Evolutionary models of animal conflict predict that actors with greater fighting ability will more actively attempt to acquire or defend resources than less formidable contestants will. Here, we applied these models to political decision making about redistribution of income and wealth among mod...

The purpose of the article is to reveal peculiarities development mass broadcasting culture in context specifics modern media (the case study television and print media). Research methodology. methods analysis synthesis, method structuring, system have been used understand influence on process developing speech culture. typological enabled revealing conventional transformation abstract-logical ...

Mass media have been used as a population-level strategy to reduce tobacco use for several decades. However, studies of media interventions pose numerous methodological challenges. This chapter studies the use of mass media in tobacco control and health promotion, on the basis of a literature review, and examines research results relative to changing smoking behavior in light of the methodologi...

OBJECTIVE The objective of the present study was to examine associations between exposure to nutrition information as covered in mass media and daily fruit and vegetable (FV) consumption among adolescents. DESIGN Cross-sectional nutrition survey. SETTING Vocational schools in Vienna, Austria. SUBJECTS A sample of 2949 ethnically diverse adolescents with mean age 17.3 (sd 1.7) years. An FF...

OBJECTIVE To determine the effects of a mass media campaign on the levels of physical activity among children 9 to 13 years of age. DESIGN A prospective, longitudinal, quasi-experimental design was used. A baseline survey was conducted in April to June 2002, before the launch of VERB advertising. Random-digit-dialing methods were used to survey a nationally representative sample of children a...

Cigarette advertising and promotion have been shown to influence smoking in young persons, but the powerful effect of the mass media on behavior can also be used to promote health. Several states have earmarked a portion of their cigarette excise tax revenues to fund mass media antismoking campaigns, which have been effective in reducing cigarette consumption and in helping persons quit smoking...