Success of an e-business rests on many factors. One of the important contributors is trust. Trust is something that an e-businessmust strive to achieveover a period of time. Acquiring customer trust depends on many things that an e-business controls.However, customer’s trust as such is not under the control of the e-business. Some contributing factors for gaining customer trust are: appeal of t...

Professional service providers are exploiting the web to deliver eservices to a larger but also more diverse client base. This has increased the need for building trust between them and their clients and within the firm itself. In this paper the antecedents of trust are identified and matched against strategies that public accounting practices could adopt to build trust. Eleven antecedents for ...

A general development and automatic management platform for e-service systems is essential for e-service systems to always deliver satisfying, up-to-date, and trustworthy services cost-effectively to its customers, no matter where they are, when they want them, and how they access them. Following an applicationdriven approach, this paper derives the functional architecture of a general developm...

This study finds that subjective norm plays a critical role in online trust formation. It is the covariate of all cultural variables. For a person of any cultural orientation, others' opinions matter. Uncertainty avoidance and power distance, but not collectivism, most strongly influence subjective norm and trust constructs. Introduction While e-commerce is a global phenomenon, and understandin...

Effective and reliable trust and reputation modeling systems are central to the success of decentralized e-commerce systems where autonomous agents are relied upon to conduct commercial transactions. However, the subjective and social-based qualities that are inherent to trust and reputation introduce many complexities into the development of a reliable model. Existing research has successfully...

Trust is considered to reduce uncertainty, and, therefore, is a prerequisite for people to engage in online transactions. Social presence potentially bridges the discrepancy between offline and online commerce in terms of face-to-face interaction. These concepts are often studied under the assumption that social presence in itself increases trust. In addition, these studies typically treat trus...

Consumer perceptions of risk and their trust beliefs are considered amongst the most important psychological states influencing online behavior. Despite the number of empirical studies that have explored the effects of trust and risk perceptions on consumer acceptance of e-services, the field remains fragmented and the posited research models are contradictory. To address this problem, we exami...

Electronic commerce (e-commerce) is changing the way people make business transactions, especially in the business-to-consumer (B2C) area, and it is becoming a significant global economic force. Since Internet technologies and infrastructures to support e-commerce are now in place, attention is turning to psychological factors that affect e-commerce acceptance by online users and their percepti...

This paper focuses on the importance of trust in business-to-consumer e-commerce. Divided into three sections the paper first asks the question of why trust is important to the development and implementation of e-commerce and suggests some of the areas where user trust is specifically important. The second offers a view of trust developed using sociological theory and interactionism and looks a...

The behavior patterns resulting from the interactions of many trusting entities in e-commerce systems are often more complex than the performance of each of the individuals separately; thus, simple rules of trusting behavior give rise to complex, emergent patterns. A major reason these emergent properties were neither successfully captured nor adequately treated by the current formal models is ...