Technological developments are blurring the distinctions between TV and PC-based interactive capabilities but widespread consumer acceptance continues to be a critical challenge. After reviewing the concept of interactivity, the paper reports an emprical study that looks at consumer responses to interactive devices. Offering identical benefits but calling it a TV-based or a PC-based interactive...

In the private index predicate encryption scheme, the ciphertext not only hides the message, but also hides the attributes. Predicate encryption scheme can enforce the fine grained access control over the encrypted data and perform selective search on the encrypted data. However, the main efficiency drawback of predicate encryption scheme is that the size of the ciphertext and the time required...

electronic shopping has increased in recent years increasingly. people who use this channel as an instrument of marketing and selling of goods, understand that consumers do not only focus on timely delivery of goods. but they are also looking for new and different products. thus, the marketers and companies must understand the innovative elements that effective on consumer purchases. in the pre...

the overall purpose of this paper is to evaluate the effectiveness of personality attributes as predictors of consumer behavior in contrast to traditional demographic variables in the digital environment. new variables were needed to replace the traditional ones. this research evaluated three groups of consumer behaviors and examined personality and demographic variables. the primary data colle...

Are consumers in high-income countries complicit in labor exploitation when they buy good produced in sweatshops? To focus attention we consider cases of labor exploitation such as those of exposing workers to very high risks of irreversible diseases, for instance, by failing to provide adequate safety equipment. If I purchase a product made under such conditions, what is my part in this exploi...

BACKGROUND Bayesian mixing models have allowed for the inclusion of uncertainty and prior information in the analysis of trophic interactions using stable isotopes. Formulating prior distributions is relatively straightforward when incorporating dietary data. However, the use of data that are related, but not directly proportional, to diet (such as prey availability data) is often problematic b...