This article examines the representation of women in advertisements used by Dolce & Gabbana, order to observe examples symbolic violence associated with women. The main objectives this study are: 1) deconstruct visual strategies Gabbana represent its newsletter; and 2) characterize types texts analysed. Data were collected from newsletter advertise their products through internet January De...

Men's discourse about the paternal role is changing significantly. Despite the fact that men still perceive themselves as being responsible for the family's economical protection and the children's discipline, they face increasing demands for more involvement in childcare. From this perspective, this work analyzes the traditional view of gender roles and the perception of inequality in a sample...

Abstract This paper is about the transformation in patriarchal structure of Rashidpur village Munshiganj district, Bangladesh following overseas migration men leaving their women village. In doing so, study explores continuity and changes discourse practices traditional gender roles a Muslim society considering perspective both women. The pays especial attention to transnational communication v...

Providing analytical and social tools, critical discourse analysis (henceforthCDA) can be used to unravel the hidden ideologiesas well as biases in the websof discursive practices involved in texts. In this paper, the van Leeuwen’s (1996)CDA framework is used to analyze an article from a British broadsheet newspaper,the Guardian. To have a more detailed analysis, eleven elements are chosen from...

Many studies on TV political advertising suggest the gender differences in reactions to affective aspect, both at level of liking and evaluation candidates. The article follows this trend, presenting an empirical study carried out Poland during 2015 presidential electoral campaign. results show We found that women are more susceptible changing perception candidates' images as a result influence...

Advertisement is a marketing tool that influences customers to purchase goods and services from companies. The advertisements do this successfully by presenting the product/services in an attractive manner. In doing this, propagate certain social, cultural, ideological value systems within society. Most of time, act dependent on market space. Directly or indirectly inculcate right wrong thought...