نتایج جستجو برای: satisfaction and loyalty from customers

تعداد نتایج: 17595332  

2016
Heli Hallikainen Tommi Laukkanen

Individuals differ in their propensity to adopt new technologies, and thus the paper integrates technology readiness index (TRI) 2.0 with technology acceptance model (TAM) by investigating how B2B decision makers’ technology readiness explains perceived ease of use and perceived usefulness of digital services. The study further investigates how perceived ease of use and perceived usefulness imp...

2013
PANSOO KIM

This study examines how customers can be maintained, which is a particularly important issue for service industry area. Customer service is important not only to private firms but also to public organizations. To improve service quality and maintain customers, organizations must ensure their employees’ job satisfaction. This study measures job satisfaction and examines its effects on service qu...

2003
Carol Xiaojuan Ou Choon-Ling Sia

Along with the e-commerce development, relationship between customers and vendors in e-retail market arouses researchers’ attention. The technology explosion, particularly in the area of knowledge management, makes track of customer behaviour possible. Much research has been done on trust and satisfaction in e-commerce, but little studies integrate confirmation of expectation and sense of belon...

2014
Zohaib Ahmed Misbahul Haq

Brand Loyalty is the only tool for any company to survive in a severe competition. Brand helps in creating relationship between consumer and producer. In this research we study and investigated the effect of service quality, perceived quality, perceived value, brand trust and customer satisfaction on brand loyalty. The service quality, perceived quality and value were determined to be input var...

Organizations in addition to creating and delivering value to their customers, so that while they satisfy their customers, they can also make profit from it. Many researches have been conducted about predicting the customer value and in some of them, the customer lifespan and the customer value have been discussed, though the combination of these two is a new work. The main purpose of this rese...

Journal: :African Journal of Marketing Management 2019

Journal: :مدیریت فناوری اطلاعات 0
مژده هاشمیان کارشناس ارشد مدیریت فناوری اطلاعات، بانک سامان، ایران محمدتقی عیسایی استادیار دانشکده مدیریت و اقتصاد دانشگاه صنعتی شریف، ایران فتاح میکائیلی استادیار دانشکده مدیریت و حسابداری دانشگاه علامه طباطبایی، ایران محسن طباطبائی دانشجوی دکترای مهندسی صنایع دانشگاه صنعتی امیرکبیر، ایران

electronic banking has many benefits for government, banks’ stakeholders and customers. many banks in many countries such as iran increasingly develop their infrastructures to provide e-banking services. also, there are many researches that have been conducted to explain how we can encourage people to use e-banking services. in this paper, we explore the effects of various factors on both custo...

الهی, شعبان, حسن زاده, علیرضا, حمدان, محمود,

Nowadays, in business terms, the most important development to arise from the current swathe of technological advances is the electronic commerce. The electronic commerce is one of the most obvious interests in the digital economy. Electronic market in comparison with traditional market has an important challenge about more competition pressures and less customer's loyalty. Therefore in the ele...

2011
Ishfaq Ahmed

The purpose of this paper is to test the links between employee and customer variables of service profit chain in banking sector of Pakistan. This is an analytical study based mainly on the primary data collected through scientifically developed questionnaires. The questionnaires have been personally administered on a sample size of 188 in case of employees and 192 in case of customers, chosen ...

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