Due to competitive environment, companies want to create a durable relationship with their customers. Building effective customer relationship management, companies should estimate customer lifetime value (CLV). CLV is normally calculated in terms of recency, frequency and monetary (RFM) variables. Allocating resource to customers’ segments regarding to communication channel based on CLV can be...

The primate play-face is homologous to the human facial display accompanying laughter. Through facial mimicry, the play-face evokes in the perceiver a similar positive emotional state. This sensorimotor and emotional sharing can be adaptive, as it allows individuals to fine-tune their own motor sequences accordingly thus increasing cooperation in play. It has been recently demonstrated that, no...

Organizations use data mining to improve their customer relationship management processes. Data mining is a new and well-known technique, which can be used to extract hidden knowledge and information about customers’ behaviors. In this paper, a model is proposed to enhance the premium calculation policies in an automobile insurance company. This method is based on customer clustering. K-means a...

Data mining methodology has a tremendous contribution for extracting the hidden knowledge and patterns from the existing databases. Traditionally, researchers use basket data to mine association rules of which the basic task is to find the frequent items. For relational databases whose data format is relational data other than basket data, RDB-MINER algorithm was proposed. In this paper, we int...

Data mining has a tremendous contribution for researchers to extract the hidden knowledge and information which have been inherited in the raw data. This study has proposed a brand new and practical fuzzy analytic network process (FANP) based weighted RFM (Recency, Frequency, Monetary value) model for application in K-means algorithm for auto insurance customers’ segmentation. The developed met...

ABSTRACT: Due to the development of spatial resolution, spectral resolution and multi-image tasking of high-resolution satellite images, the generation of digital surface model (DSM) from high-resolution satellite images becomes an important and practical application. Nowadays, different image matching approaches such as global matching and semi-global matching has been developed to obtain dens...

The rigorous sensor model based on the collinear equation describes the imaging geometric relationship between the image points and homologous ground points, with parameters which have understandable physical meanings. However, it lacks generality because of its complexity and varying with different sensor types. Especially, the physical parameters are often made unavailable intentionally or un...

The purpose of this study was to investigate the effects of transversely sloped ballasted walking surface on gait and rearfoot motion (RFM) parameters. Motion analysis was performed with 20 healthy participants (15 male and 5 female) walking in six surface-slope conditions: two surfaces (solid and ballasted) by three slopes (0, 5, and 10 degrees). The gait parameters (walking velocity, step len...

The recent study of recommendation systems and RFM method has been applied to analyze customers’ consumption property and the re-purchasing ability. The RFM method employs Recency(R), Frequency(F), and Monetary(M) to measure customers’ consumption loyalty. And the recommendation systems mainly to promote products for increasing profit. However, there are some problems because they ignore the re...

The objective of this study was to evaluate the efficacy of a blanket systemic preventive treatment (PT) of cows having retained fetal membranes (RFM) with 1 mg/kg of ceftiofur administered the first day after calving regardless of their body temperature. This strategy was compared with a selective treatment (ST) strategy in which only cows having RFM and a rectal temperature > or = 39.5 degree...