نتایج جستجو برای: readership
تعداد نتایج: 1951 فیلتر نتایج به سال:
Private Journals versus Public Blogs: The Impact of Peer Readership on Low-stakes Reflective Writing
This article isolates and observes the impact of peer readership on low-stakes reflective writing assignments in two large Introduction to Sociology classes. Through a comparative content analysis of over 2,000 private reflective journal entries and semipublic reflective blog posts, I find that both practices produce distinct forms of reflection. I argue that these differences can be understood...
In this study, the ‘academic status’ of users of scientific publications in Mendeley is explored in order to analyse the usage pattern of Mendeley users in terms of subject fields, citation and readership impact. The main focus of this study is on studying the filtering capacity of Mendeley readership counts compared to journal citation scores in detecting highly cited WoS publications. Main fi...
Consumer generated media, particularly blogs, can help companies in increasing the visibility of their products without spending millions of dollars in advertising. While a number of companies realize the potential of blogs and encourage their employees to blog; a good chunk of them are skeptical about losing control over to this new media. Companies fear that employees may write negative thing...
Introduction By means of formal citation analysis, although scientific impact of research was measured, so far other influential aspects of research such as readership and educational impact was simply ignored. Now online reference management tools such as Mendeley allow creating collections of digital paper holdings, and collaborative filtering of scientific publications, whose data proved to ...
C media, particularly blogs, can help companies increase the visibility of their products without spending millions of dollars in advertising. Although a number of companies realize the potential of blogs and encourage their employees to blog, a good chunk of them are skeptical about losing control over this new media. Companies fear that employees may write negative things about them and that ...
The blogosphere shows the characteristics of a power law distribution where a small set of the bloggers (influentials) get the majority of readership and the vast majority receives little traffic. Blogger recommendation algorithms aim at finding influentials for recommendation, putting bloggers with limited readership at further disadvantage. These bloggers could benefit from mutual endorsement...
CONTEXT Understanding the relationship between cigarette advertising and youth smoking is essential to develop effective interventions. Magazine advertising accounts for nearly half of all cigarette advertising expenditures. OBJECTIVE To investigate whether cigarette brands popular among adolescent smokers are more likely than adult brands to advertise in magazines with high adolescent reader...
In this paper, we present a methodology and prototype for creating knowledge domain visualizations based on readership statistics recorded in the social reference management system Mendeley. In particular, we use co-readership patterns to map the field of educational technology. The resulting visualization, based on the most read publications in this field on Mendeley, reveals 13 subject areas ...
OBJECTIVE The Master Settlement Agreement (MSA) of November 1998 prohibited participating tobacco companies from directly or indirectly targeting youth in marketing. Widely publicised information in May 2000 showed increased cigarette advertising in magazines with substantial youth readership and companies were pressed to change their practices. The responses of the tobacco industry to the MSA ...
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