نتایج جستجو برای: pricing advertising game theory supply chain complementary stackelberg
تعداد نتایج: 1387227 فیلتر نتایج به سال:
In this paper, we introduce the concept of dynamic pricing within the context of our previous Stackelberg network game model and view the ISP’s policy as an incentive policy, and the underlying game as a reverse Stackelberg game. We study this incentive-design problem under complete information as well as incomplete information. In both cases, we show that the game is not generally incentive co...
Strategies such as price, CSR, and service have an important impact on enterprises supply chains. This paper proposes a two-echelon dual-channel chain composed of manufacturer retailer. Considering the product pricing, CSR level, level in chain, this employs Stackelberg game to depict participants’ optimal decisions analyze influence explanatory variables decision with retailer’s payment method...
This paper builds Pharmaceutical Manufacturer Stackelberg, Pharmacy Stackelberg and Nash game models with without price cap regulation. The optimal pricing, performance social welfare are derived compared in three different power structures to find out how regulation affect the drug supply chain. More over other chain members always allows pharmaceutical manufacturer obtain more profits. Howeve...
This paper is concernedwith a leader–follower stochastic differential gamewith asymmetric information, where the information available to the follower is based on some sub-σ -algebra of that available to the leader. Such kind of game problem has wide applications in finance, economics and management engineering such as newsvendor problems, cooperative advertising and pricing problems. Stochasti...
Based on the uncertain market demand, this paper studies sharing strategy of each main body closed-loop supply chain for demand prediction information and introduces variable advertising effect into model. Firstly, constructs a manufacturer-led Stackelberg game model based two-level chain. Secondly, manufacturer mode retailer are set up, influence is discussed in mode. Finally, conclusion propo...
Supply chain management of perishable products has to use some mechanisms control the product waste amount. Dynamic pricing and cooperation members are which mitigate This paper studies dynamic problem a supply with one manufacturer, retailer, two periods: production selling periods. The considers price markdown policy manage total quality-dependent stochastic demand: dividing period into diffe...
With the gradual and widespread application of blockchain technology in supply chain, its characteristics can help solve financing problem MSMEs. To this end, paper constructs a cooperative game model for suppliers, manufacturers retailers case cross-level guarantee order-to-factoring, studies pricing strategy chain finance members based on by adopting Stackelberg primary-secondary method, make...
The concept of “green supply chain” puts forward new requirements for the recycling management waste products. electronic products are taken as research object, and a two-stage closed-loop chain composed manufacturer, retailer, consumers is considered in this paper. By constructing Stackelberg game model, pricing strategy profit distribution under different decision modes considering asymmetric...
Resource utilization of construction and demolition waste (CDW) is regarded to be an important means achieving the sustainable development economy environment. However, previous research has not fully considered green degree products in demand function CDW remanufactured products. This study aimed clarify how consumers’ preferences government subsidies affect decision making supply chain. First...
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