We seek to understand how the use of Research, Development, and Engineering (R,D&E) metrics can lead to more effective management of R,D&E. This paper combines qualitative and quantitative research to understand and improve the use of R,D&E metrics. Our research begins with interviews of 43 representative Chief Technical Officers, Chief Executive Offices, and researchers at 10 research-intensiv...

Online social networking is deeply interleaved in todays lifestyle. People come together and build communities to share thoughts, offer suggestions, exchange in­ formation, ideas, and opinions. Moreover, social networks often serve as platforms for information dissemination and product placement or promotion through viral marketing. The success rate in this type of marketing could be increased ...

While Wall Street closely watches financial analysts’ earnings forecasts, Main Street often scrutinizes product quality relative to competition. Do firms with superior product competitiveness enjoy greater likelihood of beating analyst earnings target? And if so, is there contingency in this impact? We show that positive changes in product competitiveness contribute to the firm’s likelihood of ...

The paper outlines a framework for autonomous control of a CRM (customer relationship management) system. First, it explores how a modified version of the widely accepted Recency-Frequency-Monetary Value system of metrics can be used to define the state space of clients or donors. Second, it describes a procedure to determine the optimal direct marketing action in discrete and continuous action...

Corporate data mining faces the challenge of systematic knowledge discovery in large data streams to support managerial decision making. While research in operations research, direct marketing and machine learning focuses on the analysis and design of data mining algorithms, the interaction of data mining with the preceding phase of data preprocessing has not been investigated in detail. This p...

A company web site is the most popular e-business application across all business sectors. Establishing and maintaining these sites is expensive. In many cases the business benefits deriving from the site are not clear. Despite the considerable expenditure in time and money in the creation of company websites there has been little empirical research concerning effective practice. This paper inv...

– in this paper we consider some (α ,β ) -metrics such as generalized kropina, matsumoto and f (α β )2α = + metrics, and obtain necessary and sufficient conditions for them to be einstein metrics when βis a constant killing form. then we prove with this assumption that the mentioned einstein metrics must beriemannian or ricci flat.