This study has devoted much effort to developing an integrated model designed to predict and explain an individual’s continued use of online services based on the concepts of the expectation disconfirmation model and the theory of planned behavior. Empirical data was collected from a field survey of Cyber University System (CUS) users to verify the fit of the hypothetical model. The measurement...

Many studies in channel member relationships have hitherto focused on factors such as trust, commitment, uncertainty, dependence and situational factors. What research has addressed satisfaction in channel member has focused on constructs of ‘economic’ and ‘non-economic’ satisfaction. This paper advances several reasons why these approaches may usefully be supplemented with research attempting ...

46 Abstract This present study was designed to investigate the cognitive-affective model of sport consumer satisfaction using a periodically occurring sporting event in Taiwan. Literature suggested that affective responses can be either mediators or independent variables in the cognitive satisfaction model. In the current study, 366 usable questionnaires were collected with convenience sampling...

The purpose of this study is to examine artificial intelligence (AI) dynamism and its impact on sustainability firms, including small medium enterprises (SMEs). In addition, investigates the moderating effects technological leadership support for AI technology deployment manufacturing production firms. We developed a theoretical model through lenses expectation disconfirmation theory (EDT), tec...

Describes the outlines of a computational explication of the belief–desire theory of emotion, a variant of cognitive emotion theory. According to the proposed explication, a core subset of emotions including surprise are nonconceptual products of hardwired mechanisms whose primary function is to subserve the monitoring and updating of the central representational system of humans, the belief–de...

Are employees less satisfied with supervisor support when their expectations are disconfirmed? In this study, we examine question for both predictive (what will happen) and normative should happen). Results from two preregistered experiments suggest that expectation-disconfirmation does not affect satisfaction support. Instead, find as perceived by participants affects We conclude even though s...