Cold start recommendations are important because they help build user loyalty, which is the key to the success of e-services and e-commerce systems. Recommending useful information for new users generally creates a sense of belonging and loyalty, and encourages them to visit e-commerce systems frequently. However, as new users take time to become familiar with recommendation systems, the system...

The problem of trust came with the development of B2C E-Business and has become a bottleneck. This paper studied crucial influential factors for E-trust on B2C E-Business through a survey and analyzed the difference between E-trust influential factors for different levels of consumers in China. The result and conclusion are expected to provide suggestions to B2C websites, to help improve consum...

This paper aims at determining the effect of e-news brand trust and the consequences of e-news brand trust. The model used in this study were tested on two news brands online, namely Detik.com and Kompas.com. Total sample of this study is accounted for 418 respondents, of which 239 respondents are kompas.com reader and 179 respondents’ reader of Detik.com. Results of this study indicate that bo...

While electronic commerce radically accelerates business transactions and interactions, e-marketplace providers constantly face the challenge in attracting critical mass of participants. Previous studies suggest that trust is the prerequisite to online transaction and interaction. The purpose of this research is to explore relational factors in influencing e-vendors’ decision in terms of develo...

Today, one of the most important factors of successful e-commerce is creating trust and security. Undoubtedly, in absence of trust as a key element of online business communications, e-commerce will face a lot of challenges. Assessing trust, especially in the beginning of a commercial relation and generally, formulizing the trust is a complex and difficult task. Trust may not be defined in a sp...

Trust plays an important role between companies and customers in the online shopping environment because of the anonymous transaction environment and the advantage of virtual property. The most rapidly developing trend in Chinese e-business may come from Guanxi, a Chinese term for social trust. In this study, we define Guanxi as the dynamic trust process in the social decisions or activities of...

With the size E-Commerce Market is enlarging, e-Business more and more critical for bringing the Enterprise to customer. This kind of E-Channel is very new and unknown way of doing business; it makes the foundation of “Trust” even more difficult and critical because the "Trust" affects lots of essentials to online transactions, such as privacy and security. From service provider point of view, ...

in the recent decade, given the importance of customer in online environment, creating loyalty has been proposed as an essential challenge for electronic stores. the present study focuses on the role of trust in order to facilitate the process of making e-customers loyal. to this end, a model was proposed that especially focuses on individual factors ( perceived usefulness, perceived ease of us...

The use of information technology in electronic commerce (e-commerce) has created a new online environment that is highly efficient and effective, on the one hand, yet problematic on the other. A benefit of online communication is the speed at which we can transfer information, including financial records. A fundamental problem in the new electronic commerce environment is trust. Information te...

Research on trust in e-commerce typically views trust as an important condition of successful commercial exchange. It aims to identify relevant factors of trust and establish how these influence potential buyers' decisions to interact with vendors. The aim is to provide ways of increasing trust. This paper questions the validity of this traditional approach to trust in e-commerce. It criticizes...