The study of human behaviour has been cementing its place within economics for decades. complexity decisions in family farming, challenging agricultural markets, and climate change have drawn attention to behaviour, namely risk perceptions the decision-making process, with a focus on economics. This paper reviews current knowledge management agriculture from behavioral perspective, perspective ...

service Email alerting box at the top left of the article Receive free email alerts when new articles cite this article-sign up in the

Previous studies have shown that individuals often make inferences based on heuristics using recognition, fluency, or familiarity. In the present study, we propose a new heuristic called familiarity-matching, which predicts that when a decision maker is familiar (or unfamiliar) with an object in a question sentence, s/he will choose the more (or less) familiar object from the two alternatives. ...

This paper examines the axiom of continuity in the context of a discrete choice experiment (DCE) where continuity implies compensatory decision-making. That is individuals are assumed to consider, and make trade-offs, between all attributes within choice sets. This assumption of compensatory decision-making is investigated through consideration of respondents’ trade offs when valuing alternativ...