In this article we propose a two stage procedure to model demand decisions by customers who are balancing several dimensions of a product. We then test our procedure by analyzing the behavior of buyers from an Austrian price comparison site. Although in such a market a consumer will typically search for the cheapest price for a given product, reliability and service of the supplier are other im...

The development of advanced technology was growing rapidly nowadays, it brings both positive or negative impact and changes on environment. Since people have a good view mind-set environmental protection, hence are encouraged to enhance the health environment during enjoying convenience provided by technology. This research is aimed investigate factors that influence Malaysia’s young consumers ...

This study aims to analyze the influence of Store Atmosphere on Buying Decisions Seis Café & Public Space consumers, effect Viral Marketing and consumers. The research method used in this is quantitative approach. population was sample set 100 consumers (respondents) with a sampling technique using purposive sampling. Data collection techniques primary data obtained from distributing questi...

 Several authors have argued that act-utilitarianism cannot provide an adequate critique of buying meat because a single meat purchase will not actually cause more farm animals to be raised or slaughtered. Thus, regardless of whether or not the production of meat is inhumane to animals, someone who buys meat is doing nothing wrong. This argument fails to show that meat purchases are mor...