The invention and use of mobile commerce (m-commerce) technology have progressed tremendously in recent years. In small to medium-sized enterprises (SMEs), the decision of business-to-business (b2b) mcommerce is a multi-criterion decision analysis problem which involves both qualitative and quantitative factors, and its evaluation may be based on imprecise information or uncertain data. Further...

The effects of green marketing orientations for increasing the competitive advantage and improving sustainability hospitality industry during COVID-19 pandemic are receiving more attention. As attempts to assimilate move in path sustainable development, administrators need expand their efforts natural environmental orientation (NEO), market orientation, resource brand by applying hospitality’s ...

In the current hotel sales trend due to COVID-19 pandemic, few empirical studies have discussed appraisal determinants and prioritization in terms of operational efficiency. This paper presents an innovative approach for practice efficiency based on multiple criteria decision making (MCDM). The DANPmV model is used identify related actual practices, including techniques decision-making trial ev...

Purpose International collaboration is a crucial requirement of entrepreneurship, particularly in developing emerging economies. This seems so necessary the food industry as major contributor to environmental, social and economic problems. paper aims identify, analyse influential network relationship prioritise key success factors (KSFs) international formation entrepreneurial with case study o...

Construction engineering projects are costly and require large amounts of labor, physical, financial resources. The failure a construction project typically brings huge losses. Previous studies have focused on the identification risks, but insufficient attention has been given to strategic resource allocation for risk management after identification. Statistics show that most failures caused by...